SimplyClean is dedicated to delivering high-quality household cleaning with a conscience. Our mission is to make Australian homes safer and healthier with a wide range of non-toxic, carcinogen-free, and sensitiser-free cleaning products that are gentle on both human health and the environment.
Founded in Lismore in 2010, SimplyClean began when we left our corporate jobs in Sydney for the tranquil Northern Rivers lifestyle. Having moved from the UK fourteen years earlier, we were driven by a dream to create eco-friendly cleaning products grounded in community-minded ethical principles. Our vision became a reality with the launch of SimplyClean in 2012.
Starting from modest beginnings—Huw once sold our products from the back of his car—SimplyClean now reaches over 1000 retailers across Australia. We handcraft all our products in the Northern Rivers, featuring locally grown lemon myrtle essential oil, along with other Australian-grown oils like blue mallee eucalyptus and Australian lime.
Our products are free from artificial fragrances and harsh chemicals such as SLS, SLES, parabens, mineral oils, and diethanolamides. We are committed to transparency and are proud to be palm oil-free and cruelty-free. We welcome any opportunity to discuss the science behind our formulations.
As we grow, we continuously refine and enhance our products to ensure they meet the highest standards. SimplyClean embodies the harmony between premium-quality products, ethical practices, and a commitment to health and environmental stewardship.
Becky & Huw
Founders of SimplyClean